Sturdy and reliable. Two adjectives that perfectly sum up German engineering and therefore Sonor drums.
The company was founded in 1875 by Johannes Link, a trained wood turner and tanner (the process of treating animal hides to produce leather...he didn't get paid for just sitting in the sun and getting a tan), as a small workshop for military drums and drum heads in Weißenfels an der Saale (try say that 5 times really fast) in East Germany.
Over the next 50 years the company flourished and by 1925, Sonor had 145 employees which made it one of the largest companies of its kind, not a bad accomplishment at all.
After the slight interruption of World War II, the company relocated to Aue in Westphalia... born and raised, in the playground is where I spent most of my days...(sorry I couldnt' help myself) and remain there to this day.
With such a great reputation for such great drums, it's not at all surprising that many of the world’s top drummers from so many musical backgrounds endorse Sonor.
You've got Steve Smith, a technical master and musical genius, also known as the drummer who played on that one Journey song that night clubs won't stop playing, Don't Stop Believin'.
You've got prog master Gavin Harrison, a man with more skill in his little toe than most people possess in their entire being. It wouldn't surprise me if one day, Gavin actually did a drum solo with just his little toe...there aren't many more places you can go after doing an entire solo/composition using just kitchen appliances.
You also have Danny Carey from Tool, Jojo Mayer from Nerve, Mike Johnston, Chris Coleman, Jack De Johnette...I could go on but I don't want to bore you and also, I have a very tight word count.
No matter what musical genre you play, you're pretty much guaranteed to find what you need with Sonor.